The ‘It’s Paddy’s not Patty’s’ argument
Dublin Airport has brought the It’s Paddy’s not Patty’s annual argument which divides Americans and Irish every March, to international attention with an official tongue in cheek notice shared out on its Facebook page. Here’s what it’s all about.
Giving people control of words
What happens when you put 1-metre high movable foam letters in a large open area? People will do what they want and take their own meaning from them.
Can you write a blog on your iPhone?
Catching a few minutes here and there can be enough to help you piece together a blog post without feeling it is an hour snatched from your already oversubscribed schedule.
Tracing your content
Where does your content come from? The work we do is labour intensive. Labour costs money if you’re going to pay for it. We pay our writers. Some other content businesses don’t. To quote an article about novel writing from The Guardian The Huffington Post was sold to AOL for $315 m., but the writers […]
Where do you store your blog and article ideas?
Moments of inspiration can be fleeting. When you’re the ideas person in your company responsible for editorial calendars for the blog or news section or the social media calendar, capturing those ideas is just as important as actually writing about them. If you don’t have ideas, you don’t have material to write about. Our blog […]